Zoetry Marigot Bay, Saint Lucia
Marigot Bay, Saint Lucia
124 keys all-inclusive luxury resort with multiple food and beverage outlets, ocean front, located in the iconic Marigot Bay in Saint Lucia. The resort sits next to a mega yacht luxury marina with up to 42 slips, Marigot Bay Yacht Haven, which provides a beautiful and relaxing atmosphere.
PROPERTY Type
Luxury Resort
Acquired
2021
RENOVATED
2022
Scope
124 luxury keys with multiple food and beverage outlets and a 42-slip marina as well as 20 mooring buoys
Key Investment Thesis
Take advantage of a significantly distressed asset by engaging an all-inclusive nationally recognized hotel brand with proven Caribbean and Latin America experience while investing a significant amount of capital to upgrade the overall resort experience and bring performance in-line with comparable destinations.
JMA Value Creation
Performed a large Property Improvement Plan in a very complicated foreign market, all during the Pandemic. Instituted hands-on asset management by implementing Standard Operating Procedures across the resort and marina as well as bringing in a separate marina manager. Created strong local government relations and saved multiple jobs at the resort by diverting the prior trajectory of the asset.
