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Homewood High & Dry Marina

Homewood, CA

Homewood High & Dry Marina consists of a large boat storage, repair shop, retail and office space. The harbor features four launch bays, three fueling stations with a public fuel dock, two DC fast chargers for on-the-water electric boat charging, two eFoil charging stations, and a head pump out station.

Asset Type

Marina

Acquired

2016

Scope

Lakefront Marina Storage

Key Investment Thesis

Located along the beautiful shoreline of Lake Tahoe, CA Homewood High & Dry Marina has been serving the Lake Tahoe area since 1967 and was the first marina in Lake Tahoe to utilize dry rack storage. Positioned nearly at the center of the incredible West Shore, the Marina consists of indoor and outdoor dry rack storage, and on-the-water buoy storage with the ability to store over 250 boats onsite. Storage is available annually, seasonally, and short-term, including monthly, weekly, and daily. In addition, the Homewood High & Dry Marina features a harbor with four launch bays, three fueling stations with a public fuel dock, two DC fast chargers for on-the-water electric boat charging, two eFoil charging stations, and a head pump out station.

The Marina is home to a large onsite service and repair shop. From boat repairs and cleaning, to launch and fuel, the team prides themselves as “vacation savers,” jumping on mid-season boat repairs to get customers back on the water as soon as possible. As a PCM Premier Dealer, with Volvo Penta and Mercury Marine certified technicians, their Service Department has over 40 years of combined boat service experience.

Along with storage and service, the Marina works with partners to provide boat sales and boat rentals. Boats are available for purchase and demo onsite through Homewood Marina’s sales partner Superior Boat Repair & Sales. Brands feature Nautique known for ski, surf and recreational boats and Barletta featuring top-of-the-line pontoons. The public has the opportunity to get out on the water from the Marina’s harbor through boat rental partners High Sierra Waterski School and SWA Watersports.

Building upon its track record of environmental stewardship and innovation Homewood High & Dry Marina, in conjunction with Superior Boat Repair & Sales and Nautique, powered by Ingenity, worked for over three years on bringing the world’s first 100% electric watersport boat to Lake Tahoe. In the summer of 2020, the Nautique GS22E plugged into Lake Tahoe’s first on-water electric boat charging station at the Marina. The Marina continues to lead the charge on environmental stewardship with their Clean Marina certification, supporting the Clean Up the Lake effort, and participating in the Eyes on the Lake program.

 

JMA Value Creation

Acquisition due diligence and feasibility analysis of the entire development site
Development and construction management
JMA in-house specialists worked hand-in hand with contractors and designers on redevelopment concept
Sourced and negotiated sponsorship from Fairmont to be the brand and manager of the 54 fractional hotel project
Asset managed all aspects of the project including retail lease and financial oversight
Hired and currently manage a JMA inhouse sales team for the fractional sales of the Fairmont Heritage Place